An in-depth look at the new WebPosition Page Critic tool. Find out if this tool can really help you improve your page content, keyword proximity and other SEO attributes.
Watch our video review of linkvana and read about our experience using the link building tool in an effort to reduce link building costs and increase the volume of quality links we receive. You may be surprised with our results.
Remember that kid who always mimicked everything you did, back in grade school? It sucked. And what did your mom say when you complained about this leech? Odds are it was something like “copying someone is the highest form of flattery.” That probably got your mom a massive, accomplished eye-roll. But what happens when you’re dealing with the same situation as an adult…and this time, the copying hurts more than your sense of individual badassery? Ask Groupon.
It’s coming. The new WordTracker keyword research tool is being announced tomorrow, but the site is already live. I used WordTracker loyally back in 2005 and had dozens of saved projects in their system until Trillian came along with their KeywordDiscovery.com system that was just plain easier than anything else I had worked with (including Good Keywords and few others).
Last year I became a die-hard fan of SEOMoz.org, and not just because Rand Fishkin’s (@randfish) tweets allowed me to escape reality for a few moments a day with his rock climbing in Iceland, driving on the Autobahn, and other incredible SEO-derived adventures. The SEOMoz.org Linkscape tool has revolutionized the way I research link anchor text (sorry Brad, SEOElite is a clunker as compared to Linkscape) and I trust the MozTrust more than I trust Google’s own PageRank.
So today I get this email that guides me to a page that tries to say that WordTracker is better because the new and improved Keyword Effectiveness Index (KEI) captures more link information than SEOMoz.org; stating their database is powered by Majestic SEO who has more indexed link data than Yahoo! or SEOMoz.org. Whoa! Hold on just a minute.
Maybe I’m way off here, but I actually sat next to Rand Fishkin at the SEOMoz booth at SMX Advanced earlier this year and watched Rand kick off a program that had some automated queries going on that actually caused the Google automated query warning blocking searches for up to 6 hours. Maybe I’m off, but in my opinion real-time data is a lot more efficient than database information.
But with a 7-Day Free Trial and all sorts of yummy videos, such as the one below, I had to try it out. My review can be summarized in one sentence: definitely a good keyword research tool, but still not simple enough for beginners or accurate enough with data. As always, it’s a terrific indicator of popularity, but I’m still not completely convinced that WordTracker’s new system is better than the real-time data and link text information I’m getting from my SEOMoz.org membership.
See more videos on the new WordTracker on Vimeo or watch the SEOMoz.org product videos here. Hey for the record guys, I got FLAGGED in Vimeo for posting this type of content (wtf?); now I’m on Viddler and YouTube. What’s the deal?
Let me know your thoughts after you do the trial. Post feedback after the trial and I’ll give you a complimentary SEO review of your website. It’s no SEM Strategic Plan like what I provide to my clients, but the data is definitely worth doing the WordTracker trial and sharing feedback.
Happy keyword researching! Oh, oh, oh….stay tuned for a review I’m working on for KeywordCompetitor.com that will really knock your socks off!
There are dozen of tools for doing keyword research on the Web. Organizing your keywords as you’re doing research is the most important step to creating a great SEO or PPC campaign.
In some cases, you may not want to choose typical industry keywords, as they may be extremely competitive and not very targeted. Traffic from these type of search terms will not result in sales or leads, and will not help you retain longevity at the top of the search engine results.
Instead, focus on search terms where you can the most bang for your buck. For commerce websites, target terms that catch users in the buying stage of the purchase cycle. In other words, instead of optimizing for the search term "computer", you may want to optimize for a term such as "HP desktop computer prices" or "buy HP computers online".
Remember, if users don’t find your website useful, they will return to Google and you’ll get penalized by losing ranking in the search results. Try to be as relevant as possible to the targeted user and you’ll rank extremely well.
Still the world’s most popular keyword research tool, Wordtracker offers numerous databases and suggestions. Using Wordtracker is easy:
Data-mining is easy using Wordtracker, but this keyword research tool comes at a price. Definitely get the FREE TRIAL if you’d like get aquanted to the software before you subscribe. As of 12/12/08, monthly subscriptions start at $59 per month or $329 annually.
No other graphical keyword research tool provides an interface that charts keyword effectiveness as well as Trellian’s Keyword Discovery tool. Membership is just about the price as Wordtracker, but the experience is much more simple. A popular attribute with Keyword Discovery is the 0-10 scale for keyword effectiveness, 0 being highly competitive, 10 being easy to optimize and get traffic for.
Get a FREE TRIAL of Keyword Discovery here.
Download the guide I should have given to every client who ignored my request for keyword-themed content.
Be one step ahead of your competition with this SEO Content Writing Guide. This guide introduces tools and best practices, such as using online collaboration software and keyword tools to stay organized with your SEO campaign.
